While he ultimately came up one shot short, the 2024 PGA Championship will go down as a rousing success for Bryson DeChambeau. He said he didn’t play his best and yet he shot four rounds of 68 or better, finishing strong with a Sunday 64. More surprising than the on-course success, though, was the clear, obvious, and at times overwhelming crowd support DeChambeau found in Louisville. Down the stretch, Joel Beall posted “the crowd is pulling for Bryson and it’s not even close.” That was very clear on the broadcast, as Bryson’s birdies were greeted with roars and he met the moment again and again with increasingly large fist pumps, playing to and feeding off of the crowd.

Whether it’s just the passage of time, a lack of exposure due to his LIV move, a maturation within Bryson, or some combination, DeChambeau has come a long way from the days when he was harassed with chants of “Brooksy!” Belief-straining statements about people thanking him for what he does online notwithstanding, I truly think his YouTube channel is helping his reputation. It lets him connect with people in a way he’s comfortable with, and he seems somewhat more comfortable out there, to the point he stopped to shame an adult who swiped a ball he tossed to a kid. He may not be for everyone. He may always say some outlandish things at press conferences. But he’s certainly more popular than he was in years past.

With two strong major performances already under his belt and increased fan support behind him, I wouldn’t be surprised if the best is yet to come for Bryson in 2024.

This piece originally appeared in the Fried Egg Golf newsletter. Subscribe for free and receive golf news and insight every Monday, Wednesday, and Friday. For more coverage of the PGA Championship, visit our PGA hub here.