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February 17, 2025
58 min

The Signature Event model, Ludvig’s arrival, and LIV’s balance sheet

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This Sunday episode starts with a Sports Minute in which Brendan asks Andy to answer for Illinois hanging a banner upside down during Saturday night's game. There's also some chatter about the USA-Canada hockey game ad the Four Nations Faceoff. In a positive for golf, the Sports Minute closes with an agreement from everyone that the Presidents Cup has more juice than the NBA All Star Game! From there, Andy and Brendan discuss Ludvig Åberg's first win in a Signature Event at the Genesis Invitational. They talk through Ludvig's come-from-behind victory, chasing down Maverick McNealey at Torrey Pines. There's some intel from the ground that Ludvig skipped out on buying the media beers after his ace which leads to Brendan ranting about this ridiculous tradition. Andy has some critiques about the setup on Sunday and the two also discuss Tiger's appearance in the booth coming down the stretch on CBS. With the West Coast swing over and done, Andy, Brendan, and PJ give out some awards to commemorate the first six events of the season. After some internet issues due to cold weather, the conversation moves on to LIV Adelaide, won by Joaquin Niemann. Brendan dives into some reporting about LIV's ratings in Australia and their balance sheets from the past few years showing that the league is spending billions of dollars without much return. Champions Tour Minute checks in on the spread at the Chubb Classic to finish this episode. Justin Leonard won for the first time since 2008, but folks are upset about Papa and Zinger not being on-site for the call!

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About the Hosts

Brendan Porath

Brendan Porath has spent more than a decade in digital golf media in multiple roles as a manager, writer, editor, podcaster, and contributor to television programs. He built and expanded Vox Media's golf coverage into one of the most popular destinations on the Internet at SB Nation. He's also written for the New York Times and contributed to Golf Channel programming, most often for the live studio show, Morning Drive. He founded the Shotgun Start podcast with Andy Johnson, and joined The Fried Egg full time as an editor, writer, and manager overseeing content.

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Andy Johnson, Founder

Andy Johnson

Founder Andy Johnson started Fried Egg Golf in 2015 by answering his own question: What if we made golf architecture approachable? In looking at an entire golf course holistically, Fried Egg Golf brings another dimension to the game and fills a gap in golf coverage.

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